Groups must tell people when they pay for political social media posts.

What it does

The bill says groups must clearly say when they pay influencers to post content online. The statement must be visible, heard, or read based on the format. Groups must tell the person being paid about this rule when they pay them. The rule starts January 1, 2027. It does not apply to a group's own website. It does not apply to posts by group staff on their personal social media.

Who it affects

People who see political posts on social media will know who paid for them. Influencers and content creators who get paid must follow the rule. Groups that pay for social media posts must make the statements.

One thing to notice

The bill does not say what happens if someone breaks the rule.

From the analysis of the bill text, linked under Primary records below.

Where it stands

• Jul 27, 2026 — Introduced · Congress.gov: “Introduced in Senate”
• Jul 27, 2026 — Referred to Senate Committee on Rules and Administration · Congress.gov: “Read twice and referred to the Committee on Rules and Administration”

Dates and quoted wording are Congress.gov's action record; the timeline shows status changes, not every procedural step.

Words to know

• influencers — People with large social media followings who post content that others see.
• content creators — People who make videos, posts, or other material for social media.
• groups — Organizations that raise and spend money for political campaigns and causes.